Sato unveils special Indy 500 helmet to be auctioned for With You Japan

[Source: AJ Foyt Racing press release]

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INDIANAPOLIS May 15, 2014— Here’s a chance to own a piece of racing history!

Driver Takuma Sato will put his race-worn helmet, especially designed for the 500, up for auction. The helmet’s red, white and blue scheme echoes Sato’s distinctive cap but also integrates elements from Japan’s only IndyCar race winner and the Speedway’s first four-time Indy 500 winner A.J. Foyt, who owns the number 14 IndyCar Sato will drive May 25th.

In addition to Sato’s name and the Japanese flag, the helmet will feature Sato’s car number—14—plus bricks to represent the historic Speedway nicknamed ‘The Brickyard.’ The four white stars atop the helmet were included as a tribute to Foyt’s four Indy victories as a driver.

“I think this helmet design is really cool, so I am looking forward to challenging in the Indy 500 with it,” said Sato. “To develop the design concept, I had several discussions with the designer, who has also designed our TS official goods (including my driver’s cap). He came up with this wonderful design, which represents my wishes and challenging spirit. I will do my best to win a new star for my fans, A.J. and the team! This helmet will be auctioned off for charity and I hope many people will join in the auction.”

The helmet will be autographed by Sato and put up for auction within 24 hours of the race’s conclusion on E-Bay. Proceeds from the auction will benefit the “With you Japan” charity, which Sato founded to help the victims of the 2011 tsunami that wreaked havoc on the island country.

The Indianapolis 500 will be televised live on ABC-TV on Sunday, May 25th with the coverage starting at 12 noon ET.